When Budgets Collapse, Connections Must Prevail
When Budgets Collapse, Connections Must Prevail
The Power of Connection.
How Corporate Events Are Adapting in 2025—and Why Oggi Is Built for This Moment…
In 2025, the story of corporate events isn’t about flashy venues or massive productions. It’s about resilience, resourcefulness, and rethinking how we connect. With economic pressures forcing companies to slash travel and marketing budgets, the traditional event model is being challenged—but the need for engagement hasn’t gone away.
Across industries, organizations are looking for smarter, leaner, and more scalable ways to reach people. This is where Oggi fits in.
The Economic Shift That’s Reshaping Events
1. Budget Cuts Across the Board
Major corporations including Intel, Meta, and BP have announced significant layoffs in the first half of 2025. In parallel, event and travel budgets have been dramatically reduced. A recent LinkedIn report highlighted that nearly 40 percent of companies have permanently scaled back external meetings and travel.
2. Travel Disruptions and Safety Concerns
Companies are reducing international travel, especially to the U.S., due to rising costs and geopolitical instability. This has created major challenges for in-person events, which now carry both financial and logistical risk.
3. Demand for Measurable ROI
Gone are the days of spending for the sake of visibility. Companies are under increasing pressure to justify every dollar, and events must now show clear return on engagement, lead generation, or training effectiveness to get approval.
4. Virtual and Hybrid Events Are Taking Over
Smart companies are turning to digital-first solutions. Zapier’s 2024 virtual summit saw a 30 percent increase in attendance with 12,000 participants. Platforms like FLOOR and Airmeet have enabled global organizations to run high-quality events fully online—with none of the typical in-person expenses.
The Challenge: Stay Connected Without Overspending
The reality is that most organizations still need to build community, foster culture, and drive business forward—even if they can’t book a ballroom or fly in the team. The challenge is finding a way to do that meaningfully, without compromising quality or presence.
Why Oggi Was Built for Times Like This
Oggi offers an immersive, browser-native platform designed to make virtual and hybrid events more human, more scalable, and more cost-effective.
1. Eliminate Travel and Venue Costs
With no need for physical space or transportation, companies can reallocate budget toward better engagement and content.
2. Create Human Presence Online
Unlike static video conferencing, Oggi uses live video avatars that move and interact inside a spatial environment, creating a shared sense of presence and energy.
3. Deliver Measurable Engagement
Oggi tracks participation, sentiment, and audience interaction—so it’s easy to prove value to stakeholders and sponsors.
4. Scale With Hybrid Flexibility
Whether teams are joining from home, office, or halfway around the world, Oggi provides a unified experience that’s as seamless for ten people as it is for ten thousand.
A Practical Way to Get Started
If your clients or colleagues are unsure about moving into virtual or hybrid formats, start with something simple:
- Host a team meeting, training, or sales kickoff on Oggi.
- Use the analytics to demonstrate ROI and participant engagement.
- Invite feedback and refine for your next session.
- Grow into larger events or hybrid formats over time.
Final Thought
The economy may be forcing companies to scale back—but it’s also prompting smarter, more sustainable choices. Oggi helps organizations stay present, connected, and impactful—without overspending or sacrificing quality.